Articles, Publications, and Interviews
The Importance of Good Stewardship in Philanthropy
Stewardship lies at the heart of effective philanthropy. It encompasses the ethical and strategic management of resources entrusted to nonprofit organizations by donors, foundations, and stakeholders. At its core, stewardship ensures that every dollar raised is maximized for impact, fostering trust and accountability while driving meaningful social change.
Innovation in Place-Based Development: Advancing Economic Mobility and Shaping Policy
Innovation is often heralded as the lifeblood of progress, but nowhere is its transformative potential more evident than in place-based development. By focusing on localized strategies to address community-specific needs, place-based development enables economic mobility, fosters sustainable change, and influences policy in ways that ripple beyond the immediate region.
Breaking Barriers with Books: The Transformative Power of Early Childhood Literacy in Achieving Lifelong Success
Early childhood development is a critical phase, setting the foundation not only for educational success but also for long-term economic stability and social well-being. Children who experience strong early learning environments, particularly in literacy, tend to perform better academically and go on to achieve higher economic mobility, which in turn disrupts cycles of systemic poverty. Central to this transformation is the development of reading proficiency by third grade, a milestone that research identifies as a primary predictor of long-term educational and career outcomes.
Case Example: 50,000 Students in 5 Years Campaign
The following document represents a case for the 50,000 Students in 5 Years Campaign of Helping Education, designed to serve underserved students across North Carolina. This 8-page collateral piece targets funders and community partners, offering a case for the campaign initiative. It includes the following sections that make a case for the campaign: Strategic Priorities, Call to Action, Flipping the Script, Access and Capacity, Applied Learnings through Innovation, Distrupting High Per-Student Cost Structures, and Alignment with North Carolina’s Science of Reading Commitment.
Early Childhood Development through AFACE Programing
This video highlights the early childhood development programs through the AFACE (Adult, Family, and Community Empowerment) Programs of Helping Education. Programs include Motheread/Fatheread, StoryExploring, and BABY (Birth and Beyond Years). Dr. Gibson and other staff highlight the power and impact of these programs.
Reading is Rocket Science
The path to literacy is far more than just picking up a book and recognizing letters and sounds. It involves a deeply interconnected system of brain functions that allow us to decode words, understand their meaning, and synthesize information. Yet, despite the complexity of reading, far too many students, particularly those from marginalized communities, are not receiving the literacy instruction and interventions they need to be proficient…
Flipping the Script on Childhood Illiteracy
The new documentary Sentenced (Unanimous Media),[1] narrated by Stephen Curry, confronts one of the most pressing and often overlooked issues in education today—childhood illiteracy. It was released on Peacock on September 16, 2024, and I watched it two days later. Produced by Stephen and Ayesha Curry, the film illuminates the dire consequences of not being able to read proficiently by the end of third grade.
The Power of Policy in Transforming Education in North Carolina
In my time working to promote educational equity and improve student outcomes, one truth stands out: policy is the engine that drives systemic change. Nowhere is this more evident than in education. In North Carolina, a state with both extraordinary potential and persistent challenges in its education system, policy must be our primary lever to ensure that all children—regardless of race, income, or geography—have the opportunity to thrive.
The Critical Role of Learning Interventions in Boosting Reading and Math Scores: Combating Educational Equity
We know and believe that education is a fundamental right that serves as a pathway to social and economic opportunities. It is a gateway to growth and upward mobility. However, children from disadvantaged communities, particularly those belonging to racial and ethnic minority groups, often face significant barriers that hinder their academic progress.
Funding Support Focus
This video highlights the fundraising context messaging related to the work of promoting educational equity in early childhood development and K-12 programs, through evidence-based programming.
Social Innovation as a Cornerstone of Sustainable Engagement
In recent years, social innovation has emerged as a powerful driver of positive social change, a dynamic and transformative force that many of us working in nonprofits, business development, and social entrepreneurship recognize as central to lasting impact. At its core, social innovation is about crafting new solutions to entrenched social problems—solutions that are not only effective but also sustainable and scalable.
Sustainable Engagement: Strategic Planning for Positive Social Change
If you are interested in an accessible process that guides you through the important details of constructing a flexible, strategic plan, this book is for you ― "an essential playbook to scale and sustain your organization's impact with your community."
Building Teams That Thrive
Your team is more important than you might realize. Cultivating a space where people can bring their best selves and feel they are contributing to something beyond their individual roles is both powerful and deeply appealing. A healthy team culture within your organization not only allows you to “move the needle” on measurable impact but also attracts top talent who align with your vision and values.
Understanding and Accessing Nonprofit Market Segments
How do you understand and segment your nonprofit’s market?
In the nonprofit sector, understanding your market segments—people groups, neighborhoods, and organizations with whom you seek to serve, partner, and co-create—is crucial. Market segments represent different audiences shaped by unique social, economic, and cultural factors. Segmenting these audiences requires moving beyond surface assumptions and biases, fostering deep understanding and meaningful relationships to serve communities effectively.
The Entrepreneurial Spirit: A Catalyst for Success, Culture, and Social Change
Entrepreneurship is a unique blend of vision, resilience, and action, driving individuals not only to create successful businesses but also to challenge norms, shape culture, and fuel societal progress. An entrepreneurial spirit embodies creativity, adaptability, and an unyielding commitment to problem-solving—qualities that are as transformative for launching new ventures as they are for inspiring meaningful social change.
Shift Happens: The Value of Unlearning and Relearning
You know this, but I’ll say it anyway: culture is always emerging. The world around us is constantly shifting — always innovating. New ideas, methods, and ways of being are introduced every moment, whether we embrace them or not. The real question is: how do we choose to respond? Do we welcome the discomfort of the new, or do we cling to the familiar and settle into a comfortable existence?
Breaking Down Walls: Reframing Affinity
In recent years, organizations and communities have been making headlines—not always for the best reasons. On the political front, divisive rhetoric and policies have fostered a climate of exclusion, often justifying actions that deepen societal divides. The creation of barriers—both literal and figurative—has further marginalized already vulnerable populations, including immigrants and people of color, leading to widespread harm. Families have been separated, children have suffered irrevocable trauma, and systemic inequities persist.
It’s Time to Innovate for Change
Isn’t it time to truly embrace innovation for the sake of meaningful change? Innovation, after all, is rooted in the idea of change. Culture is constantly evolving—each tick of the clock brings shifts that require thoughtful engagement. Yet, it’s fair to say that many institutions and organizations struggle to keep up. As Bob Dylan so aptly put it, “The times they are a-changin’.” If you need proof, look no further than your news feed, where you’ll see glimpses of an increasingly polarized world filled with “alternative facts,” “fake news,” and a growing divide in political and social discourse.
M-80 Entertainment, Inc. (Power Up® Trading Cards)
New Business Startup: M-80 Entertainment, Inc., founded in 2001 by William D. Gibson, launched Power Up® Trading Cards, an interactive electronic trading card featuring NASCAR stars like Dale Earnhardt Jr., Rusty Wallace, Kevin Harvick, and Richard Petty, along with the RCR racing team. The product debuted live on QVC, sold by Gibson himself, with Fox Sports Broadcaster Larry McReynolds serving as the company’s brand spokesperson.
The NASCAR® Cafe
New Business Startup: In 1996, the NASCAR® Cafe launched its first location in Myrtle Beach, SC, followed by sites in Daytona, Orlando, Nashville, Sevierville, Las Vegas, and Greensboro. Initially part of the startup team led by Harold Pierce, Gibson later worked with the venture as a client through iMAGE 500 inc, where his team oversaw theming for all NASCAR Cafe locations.